วันพุธที่ 13 มกราคม พ.ศ. 2553

The Top 3 Confessions of a Veteran Sales Trainer

Training is a tough business. Doing the old adage, those who can, and who is not, teaches, makes an already challenging business something that you do not even proud. To protect their fragile egos, trainers have a secret language, they feel a bit more important. Sorry man trainers ... I am Break the code of silence.

Carried out after 17 years of sales below, sales management and sales training experience, and thousands of reviews, profiles, andInterviews to determine what separates winners from underachievers, I've got a list of the top three secrets to that trainers do not want you to know.

1. It is not the coach.
The coach you want to appear as a guru and will normally avoid anything that might affect their reputation.

Prior to facilitate a two-day training course for a close-knit group of people who had worked in the same company for at least l5 years, I was invited to go to dinner withthem. Since he never invited as before, I asked my mentor, a typical training guru) (what I had to do. He told me that I have my guru status by losing to dinner with these people. He said that I show, train, and should leave immediately. Excluding this recommendation, which was false me, I went to dinner, learned more about the individual participants and had a much richer education experience, because I found out what made each tick.

2. It is not theMaterial.
If the setting for a sales position and the decision between two seemingly qualified candidates, I advised the same client, both rental, put them through their internal training and see which one was at the end. If they both worked great. If only one worked, at least they did not spend additional time and energy, training two people at different times.

The training of the two candidates went through was the same. They began at the exact same day, saidthe same people, and ate the same boxed lunch. One was a success, not to the others. The program has been the difference is not.

3. It does not take long to see big changes.
As an expert in business development and sales growth, I am invited by associations to discuss organizations and businesses across the country. While the message is motivating, it is designed so that 90 percent no-nonsense content. I want people to take what I teach, and use it immediately. After a45-minute keynote speech at a conference of the Business Women's Development Center, an entrepreneur named Anna came up to me, to me, I had specific ideas for the jointly sponsored thank.

Before I returned to my office, I received a voice mail from Anna. "I've just used your technique to ensure that the closing would have a stick and covered a topic that I could have claimed the $ 85,000 in new business, I'm not done what you said."

Thick layers can be done quickly.

Okay, so if these are theSecrets trainers do not want you to know what is the secret that good equipment and good coaches can, to large changes in short periods to make?

One word ... Belief.

What makes the training work is not the dynamic trainer or facilitator. It is your faith, because the trainees that you have what is taking place to learn it, is what the coaches teach you.

What makes the training work is not a system easy. It is your faith in the ability to be open to learning and executing newSkills.

What makes the training work is not only patiently for a long time until it does. It is your belief on what is possible for you that you are going the courage of your current comfort zones.

To be blunt. Training works, but only if the trainee learn to believe that they are capable, willing, and ready to apply what they learned.

Each training program that omits the step of the initial assessment of an intern beliefs and measurement of a trainee personal beliefsabout self-value ratio and concepts misconduct is in my world. Sure, we are great training, but only for people who are clear about their commitment and their willingness and ability to be trained. For them there is no limit to what is possible.



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